Truly one of a kind. Frontage like this, in a corridor like this, and at a moment like this… doesn’t show up often. This ~1.48 acre site boasts ~516 feet of frontage on the Rocky Broad River and Lake Lure! Just as the river enters the lake onsite, this property also represents the gateway between Chimney Rock Village and Lake Lure, which is a bulls eye for the region’s return.
Just upstream of the former Flowering Bridge site, the land opens straight to the Rocky Broad River and Lake Lure proper with multiple road access points. It is a natural home for a river or lake recreation hub, food and beverage, lodging, or the hospitality concept the current owners advanced (development plans available upon request).
A building pad sits above the 100 year floodplain, and an existing structure remains on-site, offered as-is with no value attributed… ready to reimagine. A kayak / SUP fleet is also on-site and negotiable.
As this community is restored and reopens, public grants and comprehensive plans are in motion, and demand for river and lake recreation is only building. Reference the attached Raise the Rock plan for more info, with this property in the thick of it.
CG (Commercial General) zoning allows for a variety of uses.
The opportunity here is land, water and community stewardship, the rebuilding of Chimney Rock and Lake Lure, and the entrepreneurial value of planting your flag early.
Call the listing agents.
- Sewer:
- Public Sewer, Tap Fee Required
- Waterfront Features:
- None
- Country:
- US
- State:
- NC
- County:
- Rutherford
- City:
- Lake Lure
- Zipcode:
- 28746
- Street:
- Memorial
- Street Number:
- 3127
- Street Suffix:
- Highway
- Longitude:
- W83° 45' 46.3''
- Latitude:
- N35° 26' 11.3''
- Directions:
- From downtown Asheville, take I-240 E to I-40 W and exit 51 onto US-25A S (Sweeten Creek Rd). Go 4.2 mi and turn left onto Mills Gap Rd. After 4.9 mi, turn left onto Burney Mountain Rd, then left onto Hoopers Creek Rd. Turn right onto Terrys Gap Rd, which becomes S Mills Gap Rd. Turn left onto US-64 E (Chimney Rock Rd) and go 6.2 mi. At Bat Cave, turn right onto US-64 E/US-74A E and continue about 3.2 mi. Property is on the right. Approx. 33 mi / 1 hr from Asheville. From downtown Hendersonville, take 6th Ave W east, which becomes US-64 E (Four Seasons Blvd). Follow US-64 E for about 14 mi. At Bat Cave, turn right onto US-64 E/US-74A E and continue about 3.2 mi. Property is on the right. Approx. 18 mi / 37 min from Hendersonville.
- Zoning:
- CG
- Elementary School:
- Unspecified
- High School:
- Unspecified
- Middle School:
- Unspecified
- Office Name:
- Keller Williams Professionals
- Agent Name:
- Chris Gragtmans
- TaxAnnualAmount:
- $0
- TaxAssessedValue:
- $0
- AssociationFee:
- $0
- Lot Features:
- Level, Open Lot, Cleared, River Front, Flood Plain/Bottom Land
- Possible Use:
- Commercial
- Water Body Name:
- Lake Lure
- Water Source:
- City, Tap Fee Required
- Co List Agent Full Name:
- Scott Mirkin
- Co List Agent Mls Id:
- 83993
- Co List Office Mls Id:
- NCM12570
- Co List Office Name:
- Keller Williams Professionals
- List Agent Mls Id:
- gragtmans
- List Office Mls Id:
- NCM12570
- Listing Term:
- Cash,Conventional,Other - See Remarks
- Mls Status:
- Active
- Modification Timestamp:
- 2026-09-29T20:39:05Z
- Originating System Name:
- Canopy
- Special Listing Conditions:
- None
- Status Change Timestamp:
- 2026-09-29T20:36:54Z
Land For Sale
3127 Memorial Highway, Lake Lure, North Carolina 28746
- Property Type :
- Land
- Listing Type :
- For Sale
- Listing ID :
- 4429374
- Price :
- $849,000
- Status :
- Active
- Property Sub Type :
- Unimproved Commercial
